Anyone can look up a food pantry, SNAP retailer or WIC vendor near any address. That part is free, needs no account, and always will. Behind it sits the platform that maps food access across 491 New Mexico neighborhoods, for the people who decide where help goes.
No account. No card. No catch.
Why this exists
More families here qualify for food help than anywhere in America, and almost nowhere does a worse job of getting it to them. The distance between who is eligible and who is actually reached is where children go without.
The data that explains that gap is already public. It has never been put together at a scale where anyone could act on it.
It sits in the Census Bureau, USDA, CDC, HUD and half a dozen state agencies, in formats that don't speak to each other, at geographies that don't line up. The county gets a number. The neighborhood, where people actually live and where the answer actually is, gets nothing.
Our purpose
Food insecurity in New Mexico is not a mystery to the people living it. It is a mystery to the systems meant to fix it, because those systems see counties and hunger happens on streets. Our purpose is to close that gap in resolution, and to put the result in the hands of everyone who can act on it. That starts with the family who just needs to know where to go tonight.
01 / VISION
A state where every agency, food bank, developer and researcher works from the same honest picture of where food access fails. At the neighborhood level, kept current, and available to all of them at once.
02 / MISSION
Join the public record into one maintained map of food access. Score it transparently, publish what it cannot tell you, and keep the part that helps a person find food free forever.
03 / PRINCIPLE
Finding a place to get food costs nothing and never will. Analyzing access at scale, exporting it, branding it and building on it is professional work, and organizations doing professional work pay for the tool.
How it works
The difference between the free tool and the paid one is not features. It is resolution. Finding food and understanding your county are free. Neighborhood-level analysis is the product.
Free · Find food, and see your county
For anyone. No account, no card.
Free, and staying that way
Find food near youPaid · Target a specific neighborhood
For organizations that have to act.
From $49 / month
Compare plansWho it's for
Everyone here is answering a version of the same question. Where is the need, and how do I prove it? What changes is who you have to convince.
Government & tribal
You have to decide where the money goes, then defend the choice.
Needs assessments, funding targeting, program evaluation and legislative readouts, built on sources an auditor will accept and a methodology you can hand to a reporter.
Defensible targeting in an afternoon instead of a procurement cycle.
Nonprofits & food banks
You have to prove need to a funder who has never been here.
Evidence for grant applications, service-area planning and enrollment outreach, without paying a consultant $30,000 for a community needs assessment you will need again next year.
The evidence section of a grant, already written and sourced.
Grocery & development
You are siting a store that costs millions, in a state nobody has good data on.
Underserved-market screening and trade-area demand for New Mexico specifically, including the benefit-program spending that national platforms do not carry. You are buying access and support, not exclusivity: if this ever becomes free, you got what you paid for and the state got something better.
De-risk a multi-million-dollar decision for the cost of a rounding error.
Researchers & academics
You need something you can cite, reproduce and defend in peer review.
Documented methodology, full extracts, and a published position on every limitation in the data, including the ones that are inconvenient for us.
Months of data engineering you do not have to do again.
Why not just…
There are other ways to answer these questions. Here is where each one runs out.
You can, and you should be able to, because it is public. Then you will spend months reconciling geographies that changed between vintages, chasing down which tracts are missing population, and discovering that the store list says a town has five groceries while the distance model says the nearest is 44 miles away. We have already fixed those. That is the product.
Placer, Esri and Buxton are excellent at foot traffic and consumer segments. None of them carry New Mexico's WIC vendor network, tribal land context, or where SNAP-eligible households are not enrolling. For a general market that is fine. For this state it is the whole question.
A community needs assessment runs $15,000 to $50,000 and describes one moment in time. Six months later it is a PDF in a drive. This is the same evidence, kept current, for every county at once, at a fraction of the cost of one assessment.
Always. Local knowledge beats any model, and this tool is built to be argued with rather than believed. What it gives you is the statewide picture no single person can hold, so the conversation starts somewhere real instead of at zero.
Where this is going
We publish the plan because the people who would benefit most should be able to hold us to it.
Live now
491 neighborhoods scored across food access, affordability, transport and health. Tribal lands are excluded pending consent, as described below. Free resource lookup, county comparisons, legislative and local district reporting, tribal land boundaries, and transit overlays for Albuquerque.
Next
Organizational accounts with saved views, grant-ready briefs and batch exports, so the evidence goes straight into your report instead of being retyped out of a screenshot.
In progress
Tribally-operated groceries, FDPIR distribution and tribally-run WIC clinics, sourced in collaboration rather than inferred from afar. Until that work is done we say plainly that on-reservation access is under-represented here.
Planned
Trend history, so you can show a funder or a legislature whether an intervention actually moved anything. That is the question every program eventually gets asked, and almost none can answer.
Pricing
A grocery developer de-risking a multi-million-dollar store and a two-person food pantry are not the same customer. Pretending otherwise would price one of them out, so we do not. And if you are one person looking something up, you should not be paying us at all.
Verified 501(c)(3)
$49
per month, from. 3 seats
Academic & non-commercial
$49
per month, from. Per person
Most organizations
Agencies, tribal programs, developers
Let's talk
annual licence, invoice or PO
The paywall is a bridge, not the destination. This is self-funded. Charging organizations is how the work gets paid for right now, and it is not where we want to end up. If a funder or an agency underwrites it, the wall comes down and everything here becomes free to everyone, permanently for as long as that support runs.
That is a real offer, not a sentiment. Sponsorship starts at $25,000 a year for a county or region, and $75,000 for the whole state. You fund public access rather than buying private access, your organization is credited, and every food bank, city, researcher and resident in the area covered gets the full platform at no charge. If that is something you could fund, let's talk.
Commercial licences pay for community access. Revenue from grocery developers and state agencies is what lets nonprofit pricing start at $49 instead of $500, and what funds sponsored access for organizations that genuinely cannot pay. We would rather tell you that than pretend the free tier is charity. It is not charity. It is cross-subsidy, and it works.
Our data
None of this is proprietary data we bought and resold. It is the public record, joined carefully, with the methodology published. What you pay for is the joining, the scoring, and keeping it true.
Coverage of tribal lands and tribally-operated food resources is incomplete, so on-reservation food access is very likely under-represented. A low-priority score on tribal land means thin data to verify locally. It never means confirmed access. Some neighborhoods fall back to county-level estimates where survey data is too sparse, and every one of those is flagged in the tool rather than quietly filled in. This is a planning-level screening tool. Verify anything you intend to act on.
New Mexico's tribal nations are sovereign. We do not hold written consent from them to publish analysis of their communities, so we do not publish it. Neighborhoods on or overlapping tribal land are withheld from every map, score, ranking and report on this platform, and tribal boundary data has been withdrawn.
That the underlying inputs are public federal data does not make publishing derived characterisations of a nation's community consensual. Authority over data about a people rests with that people, not with whoever can obtain the inputs.
Nothing is shown. Not the scores, not the county counts, and not the food resource listings. We withheld the listings too, on reflection, because deciding on a nation's behalf that a service is good for them is still a decision made without asking.
Are you a member of, or working for, one of New Mexico's tribal nations? We would like to talk about what publishing your data on your terms would look like, or whether you want it published at all. Nothing goes back in without written consent, and you decide what is included, how it is described, and when it comes down again. Start that conversation.
Questions
Finding food and reading county-level data, both with no account. That covers pantries, SNAP retailers, WIC vendors, senior centers and meal sites, plus food insecurity, SNAP and WIC coverage for all 33 counties and the full methodology. If you are trying to feed your family, nothing on this site should stand in your way. The paid plans are for organizations analyzing food access, not for people living it.
Because a tool that gets cancelled helps nobody. Charging a real but small amount makes this a budgeted line item that survives a board review, rather than a free service that quietly disappears. Nonprofit pricing starts at $49 a month, against the $15,000 to $50,000 a community needs assessment usually costs. If a funder wants to underwrite access for a specific organization, we support that. Just ask.
A county tells you roughly how things are, and that part is free. A neighborhood, which is a census tract of usually a few thousand people, tells you where to actually put a clinic, a bus route or a store. County averages hide the places that need help most. That is why professional work needs the neighborhood level, and why that is where the paid line sits.
Not for anything free. There is no individual plan and no personal subscription, because county-level food data is already published free by Feeding America and others, and charging you for it would be nickel-and-diming. Accounts exist for organizations, where a licence buys neighborhood-level analysis. If you are doing professional work for an employer or a client, that is what your organization needs.
It varies by source, and we publish the vintage of each rather than implying it is all live. Census figures follow the ACS release cycle. WIC vendor listings refresh quarterly. Retailer locations update as USDA publishes them. Any listing can go stale between updates, so call ahead before travelling to a food resource.
InnovaOps LLC, a New Mexico company. Trust it the way you would trust any analysis. Read the methodology, which we publish, and check it against what you already know about your own community. We also publish what the tool gets wrong. A source that never names its own weaknesses is the one to worry about.
Targeting a program, writing a grant, siting a store, or just checking whether anyone has ever properly looked at your county. Start with the question and we will tell you honestly whether this can answer it.